Your RFCs deserve readers. Not just reviewers.
Squawk drafts social posts from the design docs, RFCs, postmortems, and talks you already write. The technical voice stays intact. The marketing tax disappears.
Engineers and engineering leaders quietly ship the most interesting writing inside the company. RFCs, design docs, postmortems, internal memos, and conference talks. Almost none of it makes it to social, because the tooling that exists turns it into the kind of marketing-flavored draft engineers refuse to publish. Squawk treats the technical voice as the asset to protect, not a quirk to smooth out. Drafts come back in the engineer's voice, with the technical detail intact, and the engineer reviews in two minutes instead of rewriting a corporate first pass.
Sound familiar?
Marketing drafts make engineers sound like marketing.
Hedged claims, generic frameworks, missing detail. The engineer rewrites it from scratch or doesn't ship at all.
Your best writing already exists. It just isn't public.
RFCs, postmortems, talks, design docs. Real technical takes that nobody outside the org reads.
Building the product doesn't leave room for posting.
Every hour writing for social is an hour not in code review or design work. The slot doesn't exist.
One conf talk a year is not a presence.
You speak at one event, you get a spike, then the feed goes silent for ten months until the next talk.
What you actually get.
A voice profile that respects the technical detail
Drafts keep the specificity, the caveats, and the dry humor. The profile pulls from how the engineer actually writes in docs and chat, not a generic template.
RFCs, design docs, talks, and postmortems
Drop in the documents you already write. Squawk pulls public-shareable patterns from them, not just headlines, and turns each into a real post.
A cadence that survives a release cycle
Plan around launches and incidents, not random Mondays. The calendar bends with sprint boundaries instead of fighting them.
Threads, longposts, and code-aware formatting
Long posts, threads, and snippets formatted so engineers don't groan when they hit them. Channel-native, not pasted.
Interested in Squawk?
We're opening Squawk up to a small group of early users. Tell us a bit about yourself and we'll get in touch when there's a spot for you.
Questions.
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For
Founders
Founders are the brand. Squawk turns the things you already write, record, and ship into social posts in your voice, on a calendar that runs itself.
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Dev tools
Dev tools win on developer trust earned through real talks, real demos, and real explainers. Squawk turns your shipping cadence and team voices into a content engine without hiring a developer-relations team.
Read moreUse Cases
Turn blog posts into social posts
You wrote the blog post. Squawk turns it into a carousel, a thread, a single image post, or a long-form post in your voice. No copy-paste. No 'check out our latest blog' filler.
Read more