Guides
Get up and running with Squawk
Short, practical walkthroughs. Connect your accounts, set your voice, load your content, and ship your first posts.
Getting started: your first session
From invite to your first scheduled post in about thirty minutes. Here is the whole path, in order.
Read guide02How Squawk works: the key pieces
The key pieces of Squawk, and how they fit together. Read this once and the rest of the product makes sense.
Read guide03Connecting your accounts
Link the accounts Squawk publishes to, and the one Sync step people miss.
Read guide04Building a voice that sounds like you
The voice profile is the part a blank AI prompt cannot hold onto. Here is how to set one that lands.
Read guide05Build your voice with AI
Paste what you already have, even a ChatGPT export, and Squawk builds your voice profile for you.
Read guide06Your content library
What to load, why approving matters, and exactly what Squawk does and does not touch.
Read guide07Connecting your content sources
Point Squawk at where your content already lives, and it pulls new material in on a schedule.
Read guide08Your first campaign
The five-step wizard that turns your voice and your library into a calendar of drafts.
Read guide09Your marketing plan
The optional layer that turns a strategy into phases, audiences, and a coverage view across your campaigns.
Read guide10Daily use
Once you are set up, Squawk keeps the next decisions in one queue. Here is what that looks like.
Read guide11Reviewing a draft well
Squawk gets you most of the way. Knowing how to finish the last bit is what makes it fast.
Read guide12The draft critique
A built-in red-team for your posts. What it checks, and how to use it without overthinking it.
Read guide13Creating a post by hand
Campaigns do the heavy lifting, but sometimes you just want to write one post. Here is how.
Read guide14Turning a library item into a post
You already wrote the article. Draft a post from it in a couple of clicks, in your voice.
Read guide15Editing and managing a post
The post editor is where a draft becomes a scheduled post. Here is everything it does.
Read guide16Making visuals in Asset Studio
Turn an article or a post into a graphic, a carousel, a slide deck, or a short video.
Read guide17Setting up Gamma and HeyGen
Connect your own Gamma and HeyGen keys to unlock carousels, slide decks, and narrated videos in Asset Studio.
Read guide18Your content calendar
See everything that is scheduled, drag to reschedule, and catch gaps before they happen.
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